Development of 'Open Book' name

This week the goal within the group was to find a name and overall feel for our bookshop review website. Easy peasy.

Well, not really.

Thought long and hard, and then some more, until finally the simple things just seemed to fall into place as if from on high (thank you Muses).

My ideas, and there were plenty of dud ones, seemed to coalesce around: Open Book.

Simple. Classy. Expandable into other territories, eg. Open Book Melbourne, Open Book Sydney, etc. always got to think ahead marketing wise.

Anyway, great nice name, but what about an image and logo to go with it.

So, I sat down in my office at home (crowded with my daughter's proliferating daily artworks or more precisely, objet d'art) and began configuring a logo through Adobe Illustrator - a fabulous program, of which I'm only truly minimally capable.

Finally though, something did come together. I think I'm quietly proud. I hope the others see it as I do...we shall see; all part of the rich tapestry of life.